United Way Tells Community to #ImagineYourImpact

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Pacesetter companies for this year’s United Way of Southwestern Indiana campaign were urged on Thursday to imagine the difference their support will make. The total campaign’s goal is $4.2 million, and the 14 Pacesetter organizations will be tasked over the next month with getting the ball rolling. The official campaign kickoff will come on the Day of Caring, Sept. 8.

Pacesetter companies, who attended a luncheon at the Downtown YMCA, include Koch Enterprises. That company’s president and CEO, Kevin Koch, is this year’s United Way campaign chairman.

Koch Enterprises employees have volunteered often for United Way-supported agencies over the years. “We see the impact the programs are making in the community, and it motivates us to continue to serve,” Kevin Koch said.

The United Way supports 32 agencies in Vanderburgh, Warrick and Spencer counties focusing on income, education and health. Koch described the United Way as “the smart way to give” because the organization “channels the right resources to the right projects to best meet the needs.”

This year’s campaign goal was adjusted down from last year’s $4.6 million, which was reached. That’s because some sizable gifts in recent years were non-recurring, United Way CEO Amy Canterbury said.

She’s hopeful the goal can be ramped up again in the near future.

Greater self-sufficiency is the mission behind United Way-supported programs, officials said at Thursday’s event. The United Way is promoting the hashtag #ImagineYourImpact as it gears up for the 2017 campaign, which will run through Dec. 8.

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